Globalworth, The Cee Office Market Leader And Untold, One Of The Largest Music Festivals In The World, Struck A Deal For A Strategic Partnership

DJ KRISTIAN NAIRN, WHO PLAYED HODOR IN THE GAME OF THRONES. AND SPIKE WILL MARK THE PARTNERSHIP BETWEEN THE TWO BRANDS

UNTOLD, one of the largest music festivals in the world, and Globalworth, the CEE office marker leader, signed a long-term strategic partnership. One of the partnership’s components concerns the motivation and well-being of all the employees of the businesses accommodated in the Globalworth buildings. UNTOLD will bring the festival vibe to these locations, giving a taste of the magic and atmosphere of the most anticipated musical event in Europe.

The first party will take place on the 28th of June when Globalworth and UNTOLD will bring to the Globalworth Tower lobby two DJs from the festival’s line-up.

DJ Kristian Nairn, who also played Hodor in GoT, and Spike, one of the most popular Romanian artists, will give a hint of the UNTOLD magic. Moreover, starting on the 15th of July, the show made by DJ Kristian Nairn aka Hodor on the Globalworth Tower will also be available on the UNTOLD and Globalworth channels.

The UNTOLD team is also moving, in 2023, to the Globalworth community, to one of the Green Court buildings. The area leased by the organisers of the UNTOLD festival has 630 sqm, and the move is part of a broader partnership between the two companies.

“We are delighted to give the thousands of employees in the Globalworth offices a taste of the UNTOLD magic through this summer’s events. The partnership between the two brands will build the foundation of a new work concept, the mission of which is to develop a proactive synergy between the entertainment and real estate industries.”, stated Bogdan Radulescu, Head of Partenrship & New Business, UNTOLD and Neversea.

“After a break of two years when we could no longer organise any events for the Globalworth community, the largest business community in Romania, we are delighted to celebrate our return to the office through this partnership. Moreover, we are looking forward for UNTOLD to move to our home and become part of the community. We are confident that we will have fun together and we welcome you on the 28th of June at a first party in the series of surprises that we are preparing for the Globalworth tenants and friends of UNTOLD”, added Georgiana Oltenescu, Group Head, Marketing & Communication at Globalworth.

UNTOLD brings together over 200 top international artists and DJs for 4 days and 4 nights, turning the festival in the center of Cluj-Napoca into one of the most anticipated musical events of the year. With acclaimed headliners, multiple scenes, an eclectic program and dazzling staging, that complement the theme of each edition, UNTOLD appeals to hundreds of thousands of people around the world. Over 375,000 fans from 100 countries attend UNTOLD every year.

In 2022, the festival brings the best line-up in Europa, including well-recognised names and a wide range of musical genres: from live acts to EDM shows, pop, house, techno, tech-house, deep house, drum&bass, dubstep, hip-hop, trip-hop, trance, reggae and many more. Among the confirmed artists we count David Guetta, Don Diablo, G-Eazy, Kygo, Morten, Above & Beyond, Major Lazer or Anne-Marie.